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Events

HERSELF: AN INITIATIVE FOR WOMEN

A hot day in Ramadan a few days back was a big day for the women at PITBs (Punjab Information Technology Board) entrepreneurial wing. After months of research they launched a new initiative, Herself-to empower, mentor and train girls in...

Namal College Mianwali

TAKING EDUCATION HIGHER

From the time we were elated to be a part of the Tiger team in school which helped generate funds for Shaukat Khanam Cancer Hospital, till now when we were invited to be A Friend of Namal, we have...

Magnum Chocolate Party

FASHION DAIRY: MAGNUM PARTY

A day prior to the uber exclusive Magnum Party 2015, I entered the Labels Store with my eye on the prize. I knew I had to hunt through racks of designer outfits to make a choice for the right...

PEPE JEANS LATEST COLLECTION

We are fans of Pepe Jeans mostly because of its spot on trend, fun and the variety is enviable. So, we were excited when we heard that the brand was launching their pre-collection Autumn/Winter 2015. The latest collection by...

BIRTHDAY BASH: HAMAYUN SAEED

If you don't already know, (and we don't know how would you NOT know, since it has been EVERYWHERE!) Hamayun Saeed recently starred in one of Pakistan's most coveted films Bin Roye. Bin Roye was released on July 16,...

PINK CHIFFON AT RAWAJ

Pink Chiffon is a fashion brand that is the brainchild of US based designer, Ashraf Feerasta Daredia. The brand focuses on bringing today’s women el egant and trendy Eastern wear ensembles that are in-line with the current trends at affordable...

9Lines at Latelier Islamabad

LATELIER ISLAMABAD

23rd May 2015, Fashion Day Out, marked LAtelier’s five years in the industry. To mark this day Pakistan’s premier multi-brand store held a one day exhibition featuring brands from London, Karachi and Lahore for the first time in Islamabad....

Sana Safinaz Defence Lahore

SANA SAFINAZ OPENS SHOP

Friday night saw the opening of Sana Safinaz’s largest store in Pakistan. Sana Safinaz as most of you already know, are often called the Queens of Couture here in Pakistan and have done some incredible designs over the years. Now with...

Miaco Carpets

MIACO CARPETS

Thursday evening saw a crowd of frenzied people, from the crème de la crème to politicians, actors, artists, and journalists, descend upon the Gulberg Galleria to see the store opening of Miaco Carpets.  It was a successful event showcasing...

Zeniya Lawn 2015

ZENIYA LAWN BY DEEPAK PERWANI

With the fashion week taking over the season with great zeal and zest, the lawn seemed to have taken a back seat. But not anymore! Another addition to the season’s madness is Zeniya lawn by Deepak Perwani. While the lawn...

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