“The biggest challenge I had to face, when I embarked on the journey of my latest book, was not to take the story to its completion but to get the right publisher”. Umair Naeem is a Pakistani author who...
Upholding an unprecedented status within the fashion and entertainment industry, Frieha Altaf isn’t just a name, but a brand synonymous with grandeur, elegance and unparalleled vision. “When I started off 30 years back, I didn’t anticipate that this industry...
‘I knew from the start what I wanted to be. I dreamt it, foresaw it, visualised it and worked towards it very hard’, says the extremely confident, determined and charismatic Ali Zafar as we sat down to talk about...
He loves creating something from nothing. He feels he is more of an entrepreneur than a designer. She loves recreating her personal style on clothes and vacationing. Together they love the business of fashion. Together they are the power...
Shaheen Attiq-ur-Rehman: ‘The only way to fight poverty is through Education’. I first met Shaheen Attiq-ur-Rehman two years ago on a chance encounter, where I dropped by her place with a friend who was working for her. Being fairly...
While Ali Hamza may seem like the lesser known half of Noori, he is no less in talent. The often under estimated and extremely media shy musician opened up to the SiddySays team for a heart to heart. GROWING...